Chicago Trib to Publish Sunday Paper With No Ads
By Alp_Arslan, Newser User
Posted Sep 2, 2010 2:10 PM CDT
Promoted on Newser Sep 2, 2010 3:53 PM CDT
An original copy of the famous 1948 "Dewey Defeats Truman" edition of the Chicago Tribune.   (AP)

(User Submitted) – Here's one way to solve the dearth of advertising for newspapers—just get rid of that pesky stuff altogether and charge readers an extra $5 an issue. This is what the Chicago Tribune may be planning, according to a story in the Chicago Reader, which got its hands on an ad-free dummy copy of the new paper.

The Tribune appears to be giving up, to a small extent, on advertising as the main source of revenue supporting content. Called the Five Star project, the Tribune is emulating Rupert Murdoch's approach to online newspapers by making them all pay supported. Except with Five Star, the Tribune is giving up on advertising supporting print products and asking readers to pay for all of the content instead. Read the full article.

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Showing 3 of 6 comments
Mike Hunt
Sep 4, 2010 11:34 AM CDT
Newspapers are an outdated technology. But I think the idea fro no ads, yet charging for content, is ingenious. There are excellent people writing for newspapers, and while I read my news online, most bloggers and such have little accountability. They can;t be fired for misinformation, or lack of quality.
Spudsy
Sep 2, 2010 7:00 PM CDT
The "geniuses" that thought of this, Randy Michaels, Sam Zell, etc, are the ones responsible for crashing this paper into bankruptcy. They don't have a clue about how to run a paper.
Stopthpresses2
Sep 2, 2010 6:59 PM CDT
Five dollars is not bad for puppy paper training, bird cage lining, paper Mache, curtains when your painting the front room, Pirate hat, park bench blanket, rags, windshield wiper, paper airplane, starting the charcoal, finger paints wipe, daycare baby diapers, fish rap, tree bandage, kite, making tearing sounds, fly swatter, dog swatter and bullhorn.