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TUESDAY, NOVEMBER 24, 2009
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NEWS ABOUT: tv ads

tv ads stories: 8 news summaries

$57M Health Care Battle Infects Airwaves

Groups spend $57M on tough TV ads

Aug 15, 09 4:51 PM CDT
(Newser) - A popular ad blasting President Obama’s health care effort symbolizes the overhaul with a bulging balloon: Eventually, the balloon bursts, as could Obama’s ambitious plan if the White House loses a fierce TV ad war against critics, Katharine Q. Seelye writes in the New York Times. So far... More »

MORE ABOUT:
health care • Barack Obama • conservative • political activism • health care reform • tv ads

(Newser) - It is still possible for a musician to “sell out” in this hyper-commercialized world, says Seth Stevenson, who hangs on to the concept partly because of the pain he feels when a favorite song is co-opted—it’s like finding out a smart, cute girl “spends her weekends... More »

MORE ABOUT:
music industry • advertising • tv ads • Target • Black Eyed Peas • Will.i.am • sellout • licensing

ANALYSIS

 Microsoft 
 to Apple: 
 Bring It On 


Apr 11, 09 9:48 AM CDT
(Newser) - With its snazzy ads and iPhone groupies, Apple has been winning the Mac vs. PC wars, but Microsoft is ready to strike back, Peter Burrows writes in BusinessWeek. Positioning itself as a cheaper alternative, the company has launched its own slate of “uncharacteristically cool” TV ads and is offering... More »

MORE ABOUT:
Microsoft • iPhone • Apple • Linux • tv ads • consumers

opinion

 It's Snuggie Time, 
 America 

How one reporter went from skeptic to snuggler

Mar 15, 09 5:36 PM CDT
(Newser) - The "Snuggie phenomenon" has blossomed into romance for one New Yorker who ordered a few and fell hard. "Like all relationships, it's hard to chart how this one started," writes Kurt Soller in Newsweek. He ordered two Snuggies and four Slankets—both blankets with sleeves—and... More »

MORE ABOUT:
retail sales • tv ads • blankets • Snuggie • Slanket

OPINION

 Microsoft 
 Yanks Crazy 
 Seinfeld Ads 

Cryptic ads left some 'scratching their heads'

Sep 18, 08 9:56 AM CDT
(Newser) - Microsoft has axed the cryptic Jerry Seinfeld and Bill Gates ads that left some viewers "scratching their heads," Michelle Quinn writes in the Los Angeles Times. Though a Microsoft spokesman claims it was the plan all along to stop here, the blogosphere is abuzz about Microsoft's "strained... More »

MORE ABOUT:
Microsoft • Bill Gates • Jerry Seinfeld • Apple • tv ads

Super Bowl
Ads Score With Upbeat Humor

Madison Ave. wins
with balloons, stains, horses, cashews

Feb 4, 08 10:25 AM CST
(Newser) - Coke topped Pepsi thanks to Charlie Brown, Budweiser’s Hank the Horse made viewers cry, and Tide to Go’s talking coffee stain scored the second-biggest upset of Super Bowl XLII. Madison Avenue outpaced expectations in the annual adfest that accompanies the NFL’s title game, reports the Wall Street ... More »

MORE ABOUT:
commercials • tv ads • Super Bowl XLII

OPINION

Super Bowl Ads Mirror US Mood

Boom times inspire better ads, MSNBC reports

Jan 21, 08 6:40 PM CST
(Newser) - Super Bowl ads reveal the economic tenor of our times, MSNBC reports. Boom times spark creative commercials, like Apple's famed Ridley Scott-directed "1984" plug, which aired as economic confidence was rising. “Every year it really does mirror the biggest trends that year—what’s happening in the economy... More »

MORE ABOUT:
television • advertising • Super Bowl • football • commercials • US economy • Ridley Scott • tv ads

Mitt's Blasts at 'Broken' Washington Risk GOP Ire

Romney distances himself from the president

Sep 24, 07 3:55 AM CDT
(Newser) - White House hopeful Mitt Romney is distancing himself from President Bush in his TV ads and public statements—risking the ire of Republican primary voters who still support the president's most controversial policies. Romney's new theme is that the Republican party has been led off course, reports the Los Angeles ... More »

MORE ABOUT:
Mitt Romney • John McCain • Rudy Giuliani • Mike Huckabee • Chapman University • tv ads • George W. Bush

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