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FRIDAY, NOVEMBER 27, 2009
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NEWS ABOUT: naming rights

naming rights stories: 1 news summaries
OPINION

Citi's Mets Deal Makes Sense in the Long Run

$400M, over decades, will generate lots of publicity, help pay back bailout funds

Feb 4, 09 2:31 PM CST
(Newser) - Citi’s $400 million naming-rights deal with the New York Mets may seem “tone-deaf and stupid” after the bank took $45 billion in bailout funds, Daniel Gross writes in Newsweek—but it’s a good idea. “Companies—even companies getting bailed out by the feds—need to attract... More »

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advertising • Citigroup • New York Mets • Citibank • baseball • corporate sponsorship • Citi Field • financial crisis • Wall Street bailout • TARP • naming rights

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