Soon iPods will seem as outdated as Walkmans—the only question is whether iTunes goes out the door with them, Kevin Maney writes in Portfolio. Consider how old-fashioned the iPod already is: You pay for downloads, fill up a hard drive with them, and cart them around, "like keeping a cow so you can eat your favorite cheese." Now consider the alternative.
"The cloud" is tech terminology for anywhere on the Internet that provides good content. That's where ahead-of-their-time players like Microsoft's Zune and Nokia's Comes With Music will access tunes you want for a monthly subscription. Apple, which commands 72% of the music-player market, hasn't caught on yet. But "tech superstars inevitably fall," Maney writes. "Remember when AOL was king of the internet?"