Fashion Needs an Obama Stimulus

One-woman bailout goes to work by getting dressed
By Kevin Spak,  Newser Staff
Posted Jan 8, 2009 12:20 PM CST

(Newser) – Fashionistas are hoping the new first lady can be a one-woman bailout for their struggling industry, the New York Times reports. Presidential spouses always move the needle a little, but Obama’s youthful look and sartorial smarts put her ahead of the pack. “She could potentially do what Jackie Kennedy did,” said one designer. “We need all the help we can get.”

The state of the industry is indeed dire, with both chain and department stores closing their doors and consumer confidence floundering. But Obama’s style seems perfectly suited to the times, blending big-name designer garb and off-the-rack bargains. “She dresses like taste doesn’t necessarily have to do with brand or status,” said the fashion director at Bloomingdale's, “but with what looks well on your body and makes you look glamorous, bottom line.”