gimmicks – News Stories About gimmicks - Page 1

Calling All 'Greens': There's a Free Flight Waiting for You

Airline Offers Free Flight
If You Have This Last Name

Aug 9, 2019 8:35 AM CDT

Airline Offers Free Flight If You Have This Last Name

Anyone with the last name Green, Greene can fly gratis on Frontier on Aug. 13

(Newser) - Frontier Airlines is offering a free flight to everyone with two very specific last names as part of its environmentally conscious "Green Week." USA Today notes the qualifying but not completely surprising surnames: Green and Greene. The airline's website explains the simple steps for getting a complimentary...

Beer Maker Lets You Send Message With That Bottle

Dec 25, 2014 9:01 AM CST

Beer Maker Lets You Send Message With That Bottle

Andes beer rolls out 'message in a bottle' campaign

(Newser) - It's sheer marketing genius, particularly for anyone who's ever sent or left a slightly or not-so-slightly inebriated message that just didn't seem as brilliant in the cold, sober light of day: An Argentine brewer is launching a campaign that lets anyone swilling one of its beers send...

Guy Already
Camping Out
for iPhone 5

Guy Already Camping Out for iPhone 5

Remember, it hasn't actually been announced yet

(Newser) - Rob Shoesmith is currently camped outside London's Covent Garden Apple store in a tent, awaiting the release of the iPhone 5. Not all that weird, except of course that the iPhone 5 hasn't even been announced yet. Why is he doing it? As a "marketing and PR...

Car Dealer:
Buy a Truck,
Get an AK-47

Nov 15, 2010 5:32 PM CST

Car Dealer: Buy a Truck, Get an AK-47

Gimmick triples sales

(Newser) - The general sales manager of a Sanford, Fla., dealership is taking his best shot at attracting vehicle buyers with an interesting freebie: Buy a truck, get a free AK-47. Nick Ginetta, who began the promotion last week in recognition of Veterans Day, has seen sales triple, and the business is...

Gimmickry Makes McCain
the Howard Dean of 2008

OPINION

Jul 25, 2008 1:00 AM CDT

Gimmickry Makes McCain the Howard Dean of 2008

His Berlins ad blast calls to mind antics Dem used in '03-04—when he didn't win, either

(Newser) - What’s the most apt parallel for John McCain’s underdog White House run? It’s Howard Dean’s gimmick-loving, maturity-lacking 2004 run, Ezra Klein writes in the American Prospect. McCain’s “whimsy” shone yesterday with ads in Berlin, NH; Berlin, Penn.; and Berlin, Wis. (with Barack Obama in...