Skip to: Content
Skip to: Site Navigation
Skip to: Search

SUNDAY, NOVEMBER 22, 2009
| Subscribe to Newser's RSS feeds RSS | Follow Newser on Twitter Twitter

NEWS ABOUT: Heineken

Heineken stories: 5 news summaries

(Newser) - People tend to be picky about beer, so "psychographic" research firm Mindset Media conducted surveys to match brands to personality trends. Here's what researchers found, according to Ad Age :
  • Budweiser: Sensible and practical drinkers, but with an anti-authoritarian streak.
  • Bud Light: Unlike regular Budweiser fans, these imbibers
... More »

MORE ABOUT:
alcohol beer Budweiser Heineken light beer Bud Light Blue Moon

Beer Review
(Newser) - You can get steak and sushi at the new Yankee Stadium, yet somehow beer fans are slumming it with the likes of Heineken, Stella Artois, and—God help us—Pabst Blue Ribbon? “I want some beers worthy of the team,” writes Eric Asimov in the New York Times.... More »

MORE ABOUT:
beer Yankee Stadium Heineken pilsner Pabst Blue Ribbon

This Bid's for Bud: Belgian Brewer Offers $46B

InBev wants to buy Anheuser-Busch

(Newser) - The Belgian-based brewer InBev has made a $46 billion cash bid for US beer giant Anheuser-Busch in what would be one of the largest foreign acquisitions of an American corporation, the Wall Street Journal reports. If it goes through—a prospect that is far from certain—the 132-year-old Budweiser brand... More »

Newcastle Sells for $15.2B

Carlsburg, Heineken divvy up UK brewer

(Newser) - After months of playing hard-to-get, UK brewer Scottish & Newcastle has agreed to a $15.2 billion takeover bid from Carlsberg and Heineken. The offer tops a bid rejected in March by 11.1%, Forbes reports. Experts expected S&N to squeeze out a better deal, especially after it filed... More »

MORE ABOUT:
mergers and acquisitions beer Heineken Carlsberg Newcastle Scottish and Newcastle

Beer War Brewing in Europe

Carlsberg, Heineken may bid for Newcastle parent

(Newser) - Trouble could be brewing as two European brewers draw a bead on one of the UK’s top suds makers, Scottish & Newcastle. Copenhagen-based Carlsberg and Amsterdam’s Heineken are negotiating to form a consortium to buy the brewer of Newcastle Brown Ale for as much as $14 billion, the ... More »

MORE ABOUT:
beer Heineken Carlsberg Newcastle

5 Stories