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SUNDAY, NOVEMBER 22, 2009
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NEWS ABOUT: billboards

billboards stories: 9 news summaries

Strip Club's Ad Pokes Fun
at Hermaphrodite Runner

'No need for gender testing!' billboard draws complaints

Sep 30, 09 10:43 PM CDT
(Newser) - A strip club’s seemingly obvious reference to the South African runner revealed to be a hermaphrodite is, predictably, drawing complaints—though the club’s owner says his billboard proclaiming “No need for gender testing!” underneath a busty model isn’t a stab at Caster Semenya. Lolly Jackson... More »

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advertising • South Africa • strip club • athletics • hermaphrodite • billboards • Caster Semenya • gender test • Leonard Chuene • Teazers • Lolly Jackson

(Newser) - Calvin Klein has ditched a controversial Manhattan "foursome" billboard after angry New Yorkers complained that the ad was too much even for them, reports the New York Daily News. The ad, showing a teenage girl wearing only her Calvins making out with two stud muffins on a couch, as... More »

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New York City • Manhattan • jeans • Calvin Klein • bikini • orgy • billboards

Allen, American Apparel Settle Suit for $5M

Filmmaker had sued over the use of his image in advertising

May 18, 09 11:14 AM CDT
(AP) - American Apparel has agreed to settle Woody Allen’s lawsuit for $5 million, a spokeswoman for the filmmaker said. Allen appeared today at a Manhattan courthouse, where he had sued the Los Angeles-based clothing manufacturer over its advertising last year for $10 million. He claimed the company did not have... More »

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advertising • lawsuit • settlement • Woody Allen • Annie Hall • American Apparel • billboards • public image

Merkel in Her Undies Drives Berliners Wild

Berliners fascinated by provocative billboard

May 1, 09 4:50 PM CDT
(Newser) - A striking new ad featuring a drawing of Angela Merkel wearing only underwear has attracted the fascination of Berlin residents, the Local reports. Placed prominently in a busy shopping district, the billboard depicts Merkel with other figures from German politics—also in their skivvies—looking on. "The chancellor's office... More »

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Angela Merkel • Germany • Berlin • underwear • billboards • ad campaign

Starbucks Shrugs Off
Big Mac Attack

Company refuses to get steamed as rivals move in for the kill

Dec 11, 08 3:09 AM CST
(Newser) - So far Starbucks isn't giving two beans about rival efforts to keep the coffee wars piping hot, the Seattle Post-Intelligencer reports. The latest not-so-subtle salvo—a McDonald's espresso billboard declaring "Four Bucks is Dumb" erected within sight of Starbucks' Seattle headquarters—has yet to meet a response, and execs... More »

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Starbucks • advertising • McDonald's • coffee • billboards • coffee houses

Solar-Powered Billboard to Light Up Times Square

Power will be generated by solar panels and wind turbines on site

Jul 2, 08 2:31 PM CDT
(Newser) - Times Square will get its first solar-powered billboard in December, LiveScience reports. The "eco-friendly" Ricoh advertisement will generate its own power from solar panels and wind turbines on site. On days without sun and wind, the sign just won't light up. "If the floodlights aren't on, you'll be... More »

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solar power • Times Square • billboards

Billboards Reach Out and Almost Touch Someone

New billboards watch, interact with passers-by

Jun 22, 08 8:15 AM CDT
(Newser) - Imagine a world where billboards watch you, react to your movements and invite you to interact with them. That world is pretty much here, reports MIT Technology Review. State-of-the-art motion-capture cameras in new Samsung billboards should provide all the interactivity of a touch screen—without any of the touching. The... More »

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advertising • billboards • gesture • motion capture • interface

 Smart Billboards:
 They're Watching You 

Advertisers use surveillance technology to gather data on passers-by

May 31, 08 7:18 AM CDT
(Newser) - Advertisers are bringing billboards into the 21st century by fitting them with cameras that record details used to determine a passer-by's age, sex, and race, the New York Times reports. Companies plan to use the technology to tailor the advertising to the person standing in front of it. The tiny... More »

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advertising • privacy • advertisements • targeted advertising • billboards

OPINION

 LA Billboards Off the Charts 

Times columnist blasts industry's 'well-lawyered hissy-fit' against city count

Apr 3, 08 3:21 PM CDT
(Newser) - Billboards are out of control in the City of Angels, Pat Morrison writes in the Los Angeles Times, and an industry with almost no accountability is again fighting city efforts at regulation. Giants Clear Channel and CBS Outdoor are throwing a "well-lawyered hissy-fit" against an effort to make the... More »

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CBS • advertising • Clear Channel • Los Angeles • billboards • Clear Channel Outdoor • CBS Outdoor • city government

9 Stories


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