online advertising

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Kellogg Pulls Ads From Breitbart

Conservative site calls move 'un-American'

(Newser) - Kellogg has announced that it will no longer advertise on Breitbart.com, the website formerly run by one of President-elect Donald Trump's top aides, Steve Bannon, reports the AP . The food manufacturer decided to discontinue advertising on the site as soon as it was alerted by consumers to the... More »

Google, Facebook Crack Down on Fake News

It just got harder to place advertising on phony content on the 2 platforms

(Newser) - Mark Zuckerberg says fake news on Facebook didn't help tip the election in Donald Trump's favor, but that hasn't stopped the site, along with Google, from starting to address the issue. Although they're not directly taking on the fake news sites themselves, the two platforms are... More »

Facebook Is Blocking Links to Competing Site

Tsu.co is a competitor, but Facebook is blocking it for being 'spammy'

(Newser) - The social media platform Tsu.co has garnered more than 4 million users since its 2013 inception, but Facebook would have you believe it simply doesn't exist. Since late September, Facebook has blocked (and retroactively deleted 10 million) mentions of and links to Tsu.co from any of its... More »

Jan Brewer Threatens to Sue for 'Revenge Makeover' Ads

Former Ariz. gov considering legal action over "unflattering" photos

(Newser) - Nobody likes clickbait ads, but Jan Brewer really hates them. That's because, as the Arizona Republic reports, two unflattering photos of the former Arizona governor were used—along with text reading "Divorced for Being 'Too Old' - See Her Revenge Makeover"—to sell eye creams, plastic... More »

Verizon Phones Raise New Privacy Fears

Company 'supercookies' can't be deleted

(Newser) - Verizon phones can apparently track you, even if you try to stop them. This month a Stanford University lawyer confirmed on his blog what cybersecurity experts have warned for a while : You can delete cookies on Verizon phones, but the company's so-called "supercookies" remain, allowing advertisers to target... More »

Bezos-Owned Washington Post Asks Readers to 'Buy It Now'

And Facebook tests 'satire' warning

(Newser) - About a year ago, Amazon boss Jeff Bezos bought the Washington Post —and this weekend, Post readers noticed something unusual. Mentions of books in Post articles featured a button within the text allowing readers to "buy it now" from Amazon, Mashable reports. Several such buttons appeared, for instance,... More »

Coming to Facebook This Week: Video Ads

New ads designed to play automatically, sources say

(Newser) - Facebook has given advertisers a holiday treat that users probably won't be thrilled by: video ads that play automatically in news feeds, whether they are clicked on or not. The company plans to make the announcement today and get the ads up and running by Thursday on smartphone applications... More »

NSA Tracking Tool: Google Cookies

Spies exploited advertising tools

(Newser) - The latest revelations about NSA snooping will probably have some online privacy advocates itching to say "I told you so." The agency has "piggybacked" on the tools that advertisers use to track consumers, using cookies to single out targets for hacking, reports the Washington Post . A Google-specific... More »

Google Breaks Advertising Promise

It's testing banner ads

(Newser) - "There will be no banner ads on the Google homepage or web search results page. There will not be crazy, flashy, graphical doodads flying and popping up all over the Google site. Ever." Google said that in a 2005 blog post , to ease fears about a partnership deal... More »

Google Will Soon Be Using Your Face, Name, in Ads

New 'shared endorsement' ads will promote your ratings

(Newser) - Google may start spitting out some very familiar-looking search results. That's because the online giant plans to follow in the footsteps of Facebook by generating ads that use your name, photos, ratings, and comments to promote various products and pages. For instance, explains the New York Times , if you... More »

Cellphone Tracking Just Got Even Scarier

New software can identify all of your devices—even if they're not connected

(Newser) - It isn't just the NSA we have to worry about snooping on our cellphones now: several new start-ups are sneaking software into apps that builds individualized profiles of users' spending, browsing, and travel habits, then sells the info to advertisers. The new tech is way more advanced than old-fashioned... More »

Facebook Tweaking Its Ad Strategy

Social network eliminating half of its ad formats

(Newser) - Right now, Facebook has 27 unique ad format options—and the site says that's giving advertisers a headache. "The No. 1 complaint of most advertisers was that it was too complicated to figure out which ads to use," says an advertising exec with the company. Now, the... More »

Coming to Facebook: Video Ads That Autoplay

Source says company is asking $1M for single-day run

(Newser) - Facebook video ads are due to arrive this summer—and while some of the technical details remain uncertain, two things are clear: They won't be cheap, and they will likely be annoying. The site seeks to go live with the ad placement in June or July, say executives who... More »

Report: Online Pirates Take Advantage of Google, Yahoo

They're among top ad providers to piracy sites: study

(Newser) - Online piracy may come mostly through a seemingly neverending supply of torrent sites, but a new study is shining a light on the role mainstream online companies—namely, giants Google and Yahoo—have in supporting piracy. After all, even torrent sites need ads to survive, and many of their ads... More »

Instagram Ditches Policy Changes Amid Uproar

Returns to 2010 terms of service for ads

(Newser) - After a furor over changes to its ad terms of service, Instagram tried to clear things up ; now, it's simply dropping the changes, the New York Times reports. The company is returning to its old advertising terms from 2010, co-founder Kevin Systrom wrote in a blog post . "Rather... More »

Facebook, Microsoft May Be Close to Major Ad Deal

Rumored sale could revolutionize the advertising industry: Nicholas Carlson

(Newser) - Facebook and Microsoft appear to be in talks for a deal that could revolutionize the online ad business. Facebook is looking to buy Atlas Solutions, an ad-serving product Microsoft acquired when it bought aQuantive for $6 billion in 2007, sources tell Nicholas Carlson at Business Insider . Facebook would pay considerably... More »

Newsweek Ending Print Edition

Last print issue on stands December 31

(Newser) - Newsweek is canning its iconic print edition and going completely digital at the beginning of 2013, according to a not-entirely-shocking memo to staff from Tina Brown, who has served as editor-in-chief of both Newsweek and the Daily Beast since the companies merged . Brown cited a "tipping point at which... More »

USA Today Unveils Big Redesign

Website, print edition looking to draw more advertisers

(Newser) - Things are changing over at 30-year-old USA Today, which will launch a major redesign of its newspaper tomorrow and its website on Saturday, reports AdAge . Both will become more colorful and modern-looking (read: more like a mobile app), but the changes aren't just for the readers. Gannett wants to... More »

Google Rarity: Big Ad on Homepage

Spare look is gone as company pushes its tablet

(Newser) - Google's iconic bare-bones front page is seeing a notable change today: For the first time, it carries an animated banner ad, Mashable reports. The image shows the top of Google's own Nexus 7 Android tablet. The page has hosted advertising before—for the Nexus One smartphone, for instance—... More »

Apple Dumps YouTube App

iPhone's iOS 6 won't bundle it anymore

(Newser) - Looking forward to iOS 6 on your iPhone? Hope you don't love your YouTube app, because Apple announced today that it's ditching the pre-packaged app from its software, CNET reports. The official reason: "Our licensing to include the YouTube app in iOS has ended." That's... More »

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