Cheerios

10 Stories

Cheerios' Prince Tribute Flops Hard on Twitter

It wasn't the only company to weigh in on musician's death

(Newser) - It isn't just people and guitars gently weeping for Prince. On Thursday, Cheerios tweeted a purple image featuring the words "Rest in peace," dotted with a Cheerio, to honor the late musician. Reaction on social media was fast and furious, with people accusing the company of trying... More »

Honey Nut Cheerios Bee Disappears

It's for a good cause: to bring awareness to declining bee population

(Newser) - He's known for tempting our tummies with the taste of nuts and honey, but it looks like Buzz the bee (or, at least, the northern version of him) will be taking a temporary hiatus. The General Mills mascot used in promotions for Honey Nut Cheerios will be taken off... More »

1.8M Boxes of Cheerios Recalled

'Gluten-free' cereal actually has free gluten

(Newser) - General Mills is recalling 1.8 million boxes of Cheerios and Honey Nut Cheerios produced at a plant in Lodi, Calif., saying the cereal is labeled gluten-free but actually contains wheat. The recall affects Cheerios and Honey Nut Cheerios that were made in July. The Minneapolis company said Monday that... More »

General Mills Does U-Turn on Right to Sue

Arbitration policy dropped after online outcry

(Newser) - You can still "like" Cheerios or Wheaties without losing any rights: After a huge social media outcry, General Mills has scrapped a controversial policy that appeared to strip consumers who engaged with the company online of their right to sue. The company says it is voiding terms that notified... More »

GMO-Free Cheerios Have Fewer Vitamins

Same with Grape Nuts, says Food Navigator

(Newser) - The makers of Cheerios and Grape Nuts hope to win over health-conscious consumers by ditching genetically modified ingredients in their cereals. The problem is that Food Navigator read the fine print on the new boxes and found that each has fewer vitamins. With Cheerios, for instance, the cereal went from... More »

Cheerios to Go GMO-Free

Original flavor will skip genetically modified ingredients

(Newser) - Cheerios is going old school, relatively speaking. All boxes of the original-flavor cereal will soon have this label: "Not Made With Genetically Modified Ingredients." General Mills already uses non-GMO oats for Original Cheerios, but now the company says it will use non-GMO cornstarch and sugar as well. The... More »

Cheerios Still Dominate at Age 70

The iconic breakfast cereal hits a major milestone

(Newser) - Cheerios, possibly the most iconic cereal ever made, is 70 years old this year and still a force on the breakfast cereal market. One out of every eight boxes of cereal to leave the shelf in America carries the Cheerios name. And Cheerios aren’t that hard to make, as... More »

General Mills Slashes Sugar in Kids' Cereals

Cut affects Cocoa Puffs, Lucky Charms, 8 other breakfast treats

(Newser) - General Mills is bowing to consumer pressure and cutting the amount of sugar in all of its cereals aimed at children, the third time in three years the food giant has taken its sweet breakfast treats down a notch. The goal this time is bring the amount of sugar per... More »

FDA Warns Cheerios to Ease Off Health Claims

(Newser) - The FDA has a message for Cheerios: You're a cereal, not a wonder drug. The agency says General Mills must tone down its health claims or risk having its product yanked off shelves, the New York Daily News reports. The cereal box makes all sorts of claims about lowering cholesterol... More »

Experts Slam Sugary Cereals

'Like eating a doughnut for breakfast'

(Newser) - Mothers who serve their children certain brands of breakfast cereal are giving them the nutritional equivalent of a glazed doughnut for breakfast, according to a new study by Consumer Reports. Researchers analyzed 27 brands of cereal for nutritional value, and rated Post's Golden Crisps and Kellogg's Honey Smacks the worst.... More »

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