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To Blurb or Not to Blurb
 To Blurb or Not to Blurb 
OPINION

To Blurb or Not to Blurb

William Leith defends endorsements

(Newser) - Despite a reputation for being over the top, book blurbs are more meaningful than not, writes William Leith in the Guardian. The blurber, as a rule, cannot expect endorsement in return, but he "is flattered to be asked, and wants to score a tiny ad for himself on the...

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