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Nostalgia Rules in Super Bowl Ads

From Betty White to Stevie Wonder, these ads bank on the familiar

(Newser) - Yes, there were still the requisite ads using slapstick violence to get a laugh, or objectifying women—but the reigning theme of this year's Super Bowl commercials was nostalgia. Thanks to the economy, many advertisers used familiar faces to pitch products, writes Stuart Elliott in the New York Times . A...

Japanese Mull Noisier Hybrids to Protect Blind

Survey finds blind people are unnerved by silent vehicles

(Newser) - Japanese automakers are looking into ways to make their super-quiet hybrid cars a lot louder after more than half of blind people surveyed said they were terrified of the vehicles, AP reports. The automakers are considering equipping the vehicles with radar to sense pedestrians and make sounds like engine noises...

Cars Replacing Clunkers Are Mostly Japanese

(Newser) - The "cash for clunkers" program might be a boon for car dealers, but for American automakers the news isn't so good—four of the five top-selling cars in the program are Japanese. While the Ford Focus is the No. 1 seller, Toyota and Honda occupy the next four spots....

US Automakers See Sales Increase in May

Ford, GM have best month of 2009

(Newser) - Some actual good news for the auto industry: All three US automakers saw sales of new cars jump from April to May, reports the New York Times. Granted, sales are still way down compared to last year, but the month-to-month leap offers a glimmer of hope among the bankruptcy headlines....

Honda Ready to Take On the Prius
 Honda Ready to 
 Take On the Prius 
AUTO REVIEW
Apr 28, 2009 7:31 AM CDT

Honda Ready to Take On the Prius

Insight cheaper, simpler than Toyota's hybrid king

(Newser) - Honda is rolling out a fresh—and worthy—competitor to Toyota’s Prius, king of the hybrid market, writes Joseph P. White in the Wall Street Journal. The 2010 Insight will sell for just under $20,000, some $2,000 less than the most popular Prius model, and gets “...

Honda Unveils Mind-Reading Robot

(Newser) - Honda today demonstrated new technology it hopes will make the Jetsons look old-fashioned. The company unveiled a special helmet that allows its wearer to control a robot by thought alone, the Guardian reports. The helmet scans brain activity and relays it to a computer, which then instructs the robot what...

Price War Heats Up Hybrid Market
Price War
Heats Up
Hybrid Market
Mar 27, 2009 10:40 AM CDT

Price War Heats Up Hybrid Market

Toyota and Honda square off with dueling technologies, too

(Newser) - Toyota and Honda have begun waging battle in the hybrid market, and a price war is bound to speed conversion by consumers—the Prius is expected to dip below $21,000 in order to compete with the $19,000 Insight in Japan. But the two aren't just versions of the...

Honda's New Hybrid Will Sell for $20K

Prius rival Insight will be cheapest hybrid on market

(Newser) - Honda's much-anticipated 2010 Insight hybrid car will sell for a base price of just $19,800, the Los Angeles Times reports. The recession-friendly price tag makes the Insight the cheapest hybrid in the country at $2,200 less expensive than the Toyota Prius. The company aims to lure buyers who...

Honda Hops on Bailout Bandwagon

Japanese automaker to seek government loans to pay for customer loans

(Newser) - With American credit markets dried up, Honda is seeking money from the Japanese government to help finance auto loans in the US, reports the Wall Street Journal. The Japanese government is planning to offer $5 billion through a semi-governmental organization, and Toyota is planning to seek funds as well.

Auto Sales Take a Drubbing in December
Auto Sales
Take a Drubbing in December
UPDATED
Jan 5, 2009 1:28 PM CST

Auto Sales Take a Drubbing in December

Chrysler off 53%; GM, Ford, Toyota, Honda all down more than 30%

(Newser) - Chrysler's sales were off 53% in December compared to the same time last year, the Wall Street Journal reports today, with Ford's off 32% and General Motors down 31%, further indicating a steep decline in US demand for cars. Foreign makers took an even harder hit last month: A 35%...

Why Asian Automakers Don't Want Detroit to Fail
Why Asian Automakers Don't Want Detroit to Fail
ANALYSIS
Dec 16, 2008 11:01 AM CST

Why Asian Automakers Don't Want Detroit to Fail

Big Three bankruptcy would disrupt supply chain, further sour US economy

(Newser) - As Detroit’s Big Three await word on the fate of their much-needed bailout, an unlikely group of supporters has assembled in their corner: foreign automakers. A collapse of General Motors, Ford, or Chrysler would devastate overseas manufacturers as well, CNNMoney reports, spreading bankruptcy to suppliers around the globe and...

Toyota Delays US Prius Factory
 Toyota Delays US Prius Factory 

Dec 16, 2008 8:02 AM CST

Toyota Delays US Prius Factory

A planned Mississippi plant is on hold as market for autos weakens

(Newser) - It’s not just the Big Three. Toyota has delayed indefinitely the opening of a Prius factory near Tupelo, Miss., the Wall Street Journal reports, in the wake of plummeting demand. The factory was originally intended to build the Highlander sport-utility vehicle; when gas prices hit a high last spring,...

US Ports Awash in Foreign Cars
 US Ports Awash in Foreign Cars 
Dec 8, 2008 5:58 AM CST

US Ports Awash in Foreign Cars

Masses of unsold imports back up in lots

(Newser) - The new car market is so flat that massive numbers of imported vehicles are being warehoused at ports and other available space, Reuters reports. Toyota, Nissan, Honda, Mitsubishi, Volkswagen, and other dealers can't take fresh deliveries because their sales lots are jammed with thousands of unsold vehicles. Demand for all...

Honda Cuts F1 Racing Team
 Honda Cuts F1 Racing Team 
Dec 5, 2008 11:32 AM CST

Honda Cuts F1 Racing Team

Attempting to cut costs, Japan's No. 2 carmaker axes racing program

(Newser) - Honda, facing economic drag as the financial crisis sharply curtails demand for automobiles, is withdrawing from Formula 1 racing, at least until global markets turn the corner, the Guardian reports. Honda's CEO once pledged to spend “a trillion yen” to secure an F1 title, but shareholders have pressured the...

GM Sales Off 41%; Toyota, Ford, Honda All Down 30%

Bad times for autos of every stripe

(Newser) - General Motors' November US sales plunged 41%, while Ford's dropped 31%, dashing hopes that the industry-wide drop in vehicle demand might be easing as Detroit's automakers prepare to state their second case for a federal bailout. Their overseas rivals posted abysmal results as well. Toyota's November sales tumbled 34%, and...

Foreign Automakers Could Fill Detroit Vacuum

But gov't risks big job losses if Big Three fail

(Newser) - If Detroit’s “Big Three” do collapse, foreign-owned automakers would be able to pick up the slack, industry experts tell the New York Times. These foreign giants have a big enough US presence to swiftly take over the industry and its supplier network, but the transition would likely be...

GM Sales Off 45% as US Auto Sales Hit 25-Year Low

Asian brands add market share amid sales freefall

(Newser) - US auto sales dived in October to levels not seen since 1983, Bloomberg reports.  GM, Ford, and Chrysler saw sales drop 45%, 30%, and 36% respectively as credit dried up and consumer confidence plummeted. Toyota, Honda, and Nissan all saw sales fall over 20%, but managed to gain market...

Asia Markets Up, Down (Again)
Asia Markets Up,
Down (Again)
Oct 29, 2008 1:44 AM CDT

Asia Markets Up, Down (Again)

Indexes rise after Wall St. rally and rate cut hopes, but fall on weak earnings reports

(Newser) - Markets across Asia rebounded today following a huge Wall Street rally and hopes of a drop in interest rates, but failed to hold on to some of their biggest gains as investors hedged against weak earnings reports from heavy hitters such as Panasonic and Sony, MarketWatch reports. Meanwhile, the Japanese...

Insurance Guzzles Savings From Fuel-Efficient Cars

Trading down to save money on gas results in higher premiums

(Newser) - Think you’re saving money by driving that small, fuel-efficient car you traded in your SUV for? Maybe, but you’re probably paying more for your insurance—a lot more, reports the Wall Street Journal. In accidents, small cars tend to sustain more damage, and occupants more injures, than larger...

Small Cars Carry Big Price Tags
 Small Cars Carry Big Price Tags 
Sep 3, 2008 10:57 AM CDT

Small Cars Carry Big Price Tags

As public turns from SUVs, automakers jack up prices on compacts

(Newser) - With sales of SUVs and trucks dwindling, car companies have begun to push smaller, more fuel-efficient models—but not for the same small prices. Without the $10,000 profit that was typical on SUVs, automakers can no longer sell cars like the Ford Focus for an average profit of $100....

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