Coffee machine maker Keurig has added its name to the list of advertisers boycotting Sean Hannity's Fox show over the Roy Moore controversy, and Hannity fans are not pleased: On Sunday, many of them promised to boycott the company. A few using the #BoycottKeurig hashtag posted videos of themselves smashing their Keurig coffee makers to bits by throwing them off buildings or attacking them with assorted implements, Business Insider reports. Other companies to have pulled their ads from Hannity's show include Nature's Bounty, fashion firm Eloqui, genetic testing firm 23 and Me, and realtor.com.
Angelo Carusone of Media Matters for America called for the boycott after Hannity interviewed Moore last week, NBC reports. He said Hannity "defends child molester Roy Moore and then chastises the women that spoke out, reminding them the ten commandments say 'thou shall not bear false witness.'" Other critics said Hannity went too easy on Moore and attacked the host for describing Moore's alleged sexual encounter with a 14-year-old as "consensual," though Hannity later said he had meant only to refer to the women Moore dated when they were older teenagers. (Earlier this year, advertisers abandoned Hannity over the Seth Rich story.)