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Store Prez Apologizes, Pulls the 'Feel Better Doll'

A One Dollar Zone in New Jersey has pulled them from the shelves
By Neal Colgrass,  Newser Staff
Posted Jul 27, 2019 10:30 AM CDT
This undated photo provided by New Jersey state Assemblywoman Angela McKnight shows "Feel Better Dolls" on the shelf of a One Dollar Zone store in Bayonne, NJ.   (Angela McKnight via AP)
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(Newser) – Shoppers at a New Jersey store will no longer find black dolls with eye-popping instructions waiting on the shelves, NJ.com reports. The One Dollar Zone in Bayonne pulled the "Feel Better Doll" Monday after Assembleywoman Angela McKnight visited to confirm what she'd seen on social media. A description on the product—which is made from black fabric with multi-colored yarn hair, white smile, and white eyes—tells buyers to "find a wall to slam the doll." McKnight didn't hold back: "This doll is offensive and disturbing on so many levels," she says. "It is clearly made in an inappropriate representation of a black person and instructs people to 'slam’ and 'whack' her. Racism has no place in the world and I will not tolerate it, especially not in this district."

A message written on the dolls tells buyers that "Whenever things don't go well / and you want to hit the wall and yell ... Just grab it firmly by the legs and find a / wall to small the doll, and as you wack / the 'feel good doll' do not forget to yell / I FEEL GOOD, I FEEL GOOD." One Dollar Zone President Ricky Shah expressed remorse for selling the product and says it arrived with a big shipment of merchandise, largely with "I Love NY" labels, the AP reports. "This somehow slipped through the cracks," he says. Reporters couldn't reach the doll's manufacturer, the Harvey Hutter Co., which is located in Croton-on-Hudson, about 30 miles north of New York City. A supplier says the company has gone out of business. (Read more dolls stories.)

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