X

4 Products Going the Way of the Dodo

Bar soap, antiperspirant spray wane in popularity
By Sarah Whitmire,  Newser Staff
Posted Aug 13, 2011 11:08 AM CDT

(Newser) – Another casualty of the recession could be your favorite deodorant: As consumers flock toward store brands and stores in turn look to downsize, the result is the death of some of America's best-known consumer products, the Minneapolis Star-Tribune reports. "As we shrink the size of stores, a number of products will disappear," says a consumer expert. Some of the prominent victims:

  • Incandescent light bulbs: Government regulation is helping push this one out—more than half of Target's lightbulb section is dominated by CFLs.

story continues below

  • Bar soap: A growing public perception that liquid body soap is more hygienic has slashed sales of bar soap by 85% over the past two decades. Dial, Dove, and Irish Spring have stayed afloat.
  • Antiperspirant spray: Though the prepubescent males of America have kept Axe body spray going strong, antiperspirants like Right Guard have dwindled, likely because of their negative environmental image.
  • Powdered laundry detergent: Even in recession, multitasking-but-pricier liquid detergent dominates 70%-80% of the market.
For the rest of the list, click here. (Read more incandescent bulbs stories.)

We use cookies. By Clicking "OK" or any content on this site, you agree to allow cookies to be placed. Read more in our privacy policy.
Get the news faster.
Tap to install our app.
X