Facebook Protest Forces Price Cut on Cottage Cheese

More than 100,000 joined protest in Israel
By Newser Editors and Wire Services
Posted Jun 30, 2011 1:29 PM CDT
Israel Facebook Protest Lowers Cost of Cottage Cheese
A consumer picks up a tub of cottage cheese inside a supermarket in Jerusalem.   (Sebastian Scheiner)

(Newser) – A high-profile Facebook protest has scored a victory for consumers in Israel: Their threats of a boycott have forced dairy manufacturers to lower the price of cottage cheese by some 25%. The two-week campaign drew more than 105,000 people to join a Facebook group vowing to boycott the Israeli staple until prices dropped. Spooked by the outrage, the three large Israeli dairy companies agreed yesterday to lower the price of a half-pound container to $1.75 after it had risen to close to $2.30.

Today's newspapers carried glowing headlines that declared: "We Won," and "Cottage Cheese Victory." The "cottage protest," as it has come to be known in Israel, has sparked hope it will spread to other fields: the price of gasoline, which is now more than $8 a gallon, and other food products have recently skyrocketed as well. (Read more Israel stories.)

We use cookies. By Clicking "OK" or any content on this site, you agree to allow cookies to be placed. Read more in our privacy policy.
Get the news faster.
Tap to install our app.
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.