If you haven't heard about Faraday Future, let us get you up to speed. The mysterious electric car company founded amidst much secrecy 18 months ago finally unveiled its first concept car—the completely bonkers-looking FFZERO1—Monday night at the Consumer Electronics Show in Las Vegas. Here are five links to catch you up on what could be the next big thing in zero-emission vehicles:
- Vanity Fair explains why Faraday Future's future may not actually be in cars as we know them. "The brand will not be creating cars, per se, but seamless mobile delivery systems for your wireless digital life…You can download and nostalgically watch old seasons of Community while rolling from New York to Chicago if you don’t have to touch the wheel."
- If you think that sounds like a bunch of nonsense, Jalopnik discusses why Faraday Future's debut left more than a few people disappointed and confused. "Faraday Future’s marketing message of being 'a new kind of car company' that would 'disrupt the industry' and 'change everything we know about cars' rang more than a little hollow."
- Meanwhile Mashable goes into how Faraday Future used virtual reality to go from nothing to an actual car in only 18 months. "For all the amazing things about the car—and there are plenty—perhaps one of the most mind-boggling is the speed with which its designers created the 1,000-horsepower, single-seater EV race car from scratch."
- Despite the Faraday Future hype, Forbes warns you shouldn't count out Tesla just yet. "Faraday Future debuted a stunning electric vehicle concept at CES 2016 on Monday night. But Tesla can do a lot between now and 2018 (or thereabouts) when Faraday plans to bring out a real car."
- Finally, Tech Insider has a little something for the graphic designers, discussing the Faraday Future logo, which has garnered reactions from "fiendishly clever" to "looks like a fish" to "a bit derivative of the Police's album Ghost in the Machine."
(Read more electric cars