Entertainer Larry Harmon, who became known to millions as Bozo the Clown, has died of congestive heart failure at the age of 83. Harmon licensed the character from its creator and built a multi-million dollar business around him, AP reports. He embellished Bozo's signature look—orange-tufted hair, bulbous nose, outlandish red-white-and-blue costume.
He licensed the Bozo character to local TV stations across America. "I'm looking for that sparkle in the eyes, that emotion, feeling, directness, warmth," he said of his criteria for choosing someone to play Bozo. "Bozo is a combination of the wonderful wisdom of the adult and the childlike ways in all of us." (Read more Bozo the Clown stories.)