trademarks

19 Stories

Banksy Just Suffered a 'Devastating' Loss

Street artist loses EU trademark fight with greeting card company over his own artwork

(Newser) - In a desperate move to claim the trademark for one of his most famous works, British street artist Banksy, usually known for floating untethered in anonymity, opened up a shop last fall, hoping to sway European Union judges in his favor. His efforts—deemed a "weakass attempt" by Techdirt... More »

Kylie Jenner's New Trademark Attempt Raises Eyebrows

Billionaire sees a business opportunity in 'rise and shine'

(Newser) - Kylie Jenner is trying to trademark the phrase "rise and shine" after singing it to her daughter in a viral video clip. The nine-second clip —taken from a YouTube video in which Jenner offered a tour of the Kylie Cosmetics offices—has been viewed 15 million times in... More »

Ohio State University Loses Bid to Trademark 'The'

Patent office says it 'didn't function as a trademark'

(Newser) - Ohio State University has lost its bid to trademark the most common word in the English language. The United States Patent Office has turned down an application from Ohio State —which likes to be referred to as "The Ohio State University"—to trademark the word "the"... More »

It's Not 'a' Ohio State, Trademark Filing Says

University applies to protect 'the'

(Newser) - To make sure no one confuses the various Ohio State universities, the one in Columbus has filed an application with the US Patent and Trademark Office to trademark the word "the." The school wants to protect its use of "the" in large letters above the Ohio State... More »

Coffee Shop: Big Company Has 'Ridiculous' Claim on Word 'Cat'

Cat and Cloud Coffee is pushing back on Caterpillar's trademark infringement claim

(Newser) - The world of copyright and trademark infringement is a tricky one that often involves David vs. Goliath battles—a truth that a coffee shop in Santa Cruz, Calif., is finding out the hard way. KSBW reports that Cat and Cloud Coffee first received a cease-and-desist order last August from none... More »

Case of the Brand That Sounds Profane Heads to Supreme Court

Erik Brunetti has long tried to get a trademark for his Fuct streetwear

(Newser) - Nearly 30 years ago, Erik Brunetti, along with skateboarder Natas Kaupas, founded a streetwear company with a name that, depending on how it's said, could sound profane. They started Fuct with no major issues, save for the trademark they tried to get for the name—one that the Patent... More »

McDonald's Lost a Big Mac Trademark. BK Pounced

Burger King restaurants in Sweden are now selling 'Not Big Macs'

(Newser) - So you're a fast-food giant that loses a trademark for one of your most popular offerings—what's the worst that can happen? Your rival could decide to mercilessly troll you, for one. That's what's happening to McDonald's in the EU, where the chain recently lost... More »

P&G Scheme to Lure Millennials Has Folks Saying 'WTF'

Procter & Gamble files trademark applications for 4 popular acronyms: WTF, LOL, NBD, and FML

(Newser) - Acronym-heavy news reports are proliferating after a recent development regarding Procter & Gamble. Ad Age reports that the consumer-goods behemoth has put in the paperwork for the rights to use four well-known letter combinations—WTF, LOL, NBD (which stands for "no big deal"), and FML ("f--- my... More »

A Bittersweet Ruling Against KitKat in the EU

High court says shape of Nestle chocolate bar isn't unique enough to merit trademark protection

(Newser) - "Four trapezoidal bars aligned on a rectangular base" may not be instantly recognizable. Put that setup in chocolate form, however, and many people would be able to distinguish it as a KitKat. Even if that's the case, the European Union's highest court just ruled that the shape... More »

Ivanka Eats With Chinese Prez, Gets Chinese Trademarks

Critics worry Ivanka Trump is mixing business and politics

(Newser) - On the same day Ivanka Trump sat down for dinner with the Chinese president at Mar-a-Lago, her company got approval from the Chinese government for trademarks to sell jewelry, spa services, and bags, the AP reports. That same week, 3.4 tons of her company's bags, wallets, and blouses... More »

Judge: Cancel Trademark Registrations for Redskins

Says NFL team name is offensive to Native Americans

(Newser) - Matthew McConaughey doesn't think there's anything wrong with the Washington Redskins' name or logo, but many others, including a federal judge, disagree. Judge Gerald Bruce Lee put out a 70-page ruling today that orders the US Patent and Trademark Office to cancel all registrations for the NFL team'... More »

New Object of Chick-fil-A's Ire: Kale T-Shirts

Trademark Office not buying Vermont guy's bid to patent 'Eat More Kale'

(Newser) - First, Chick-fil-A flapped its way into the gay marriage debate , and now the fast-food giant is again throwing down—this time with a Vermont artist who makes "Eat More Kale" T-shirts. Chick-fil-A contends that the slogan, though spelled correctly, is too close to its own “Eat Mor Chikin”... More »

Lin Seeks to Trademark 'Linsanity'

Meanwhile, the Knicks' streak finally ends

(Newser) - "Linsanity," the exciting play of unlikely basketball hero Jeremy Lin, may belong to the world, but "Linsanity" the word, that belongs to Jeremy Lin—or so says Lin. The newest New York Knick star has applied for a trademark on the term with the US Patent and... More »

Charlie Sheen Seeks to Trademark Catchphrases

'Duh, Winning' and more could be on cellphones, pet foods, slot machines

(Newser) - Get ready for pens, pet food, and drinks emblazoned with your favorite Charlie Sheen phrases—from “duh, winning!” to “Adonis DNA” to “rock star from Mars.” A firm associated with the actor has applied for trademarks on no less than 22 of the phrases made... More »

9 Worst Attempts to Create Company Trademarks

Sometimes, trademarking a phrase or image isn't a great idea

(Newser) - Protecting one's brand is a cardinal rule of business, but sometimes attempts to trademark phrases and the like seem off the mark. 24/7WallSt rounds up nine of what it sees as the most absurd:
  • Nintendo, "It's On Like Donkey Kong:" The video game company wants to own rights
... More »

D'Oh!: 17 Sounds You Know

Trademarks, can you hear them now?

(Newser) - Harley-Davidson's attempt to trademark its “Hog Call” V-twin engine sound stalled, but about 300 sounds have made the cut. Mental Floss sounds off on the 17 best-known:
  1. The first trademarked sound: NBC’s chimes, the notes G, E, C
  2. MGM’s lion’s roar
More »

M&M's Maker Countersues Naked Cowboy

NYC tourist fave can't own topless look, company says

(Newser) - The maker of M&M's isn’t sitting still while the Naked Cowboy tries to serenade his way into its corporate pocketbook, the New York Post reports. Yesterday Mars Inc. fired a copyright-infringement suit at the musical cowpoke, a fixture at Times Square who had sued Mars, saying the company... More »

Tiffany Presses eBay to Police Forgeries

Showdown may force online auctioneer to monitor—at a big cost

(Newser) - A legal battle between Tiffany & Co and eBay could change the face of online auctioneering forever, the Wall Street Journal reports. The jeweler says eBay should be responsible for checking its millions of listings for counterfeit goods, while eBay maintains that it's up to the trademark holder to flag... More »

Chinese Translation Ours, Company Tells Google

Beijing outfit wants search engine to pick new Far East moniker, pay damages

(Newser) - A Beijing company has sued Google over the search engine’s Chinese name, insisting it registered “Guge” first—and that the Californians should pick a new Far East handle. Beijing Guge Sci-Tech says it claimed the name in April 2006, while its nominal American competition didn’t make its... More »

19 Stories
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