Dissed by Vista, Businesses Return the Favor

Consumer-focused OS sports poor performance, big cost
By Dustin Lushing,  Newser Staff
Posted Jun 11, 2008 12:45 PM CDT
Dissed by Vista, Businesses Return the Favor
Different editions of the Windows Vista computer operating system.   (AP Photo/Mary Altaffer, file)

(Newser) – Microsoft's strategy of marketing Vista to consumers has turned off its other core constituency, the Wall Street Journal reports: business. Certainly, technical issues and a fat price tag have decimated the number of companies planning to install it: Just 26% of IT departments say they expect to install Vista by 2010, down from 68% last year.

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Microsoft "mis-marketed Vista," says one analyst, adding, “the idea that you have to win the consumer has overwhelmed the idea that you have to keep the business guy happy." But lagging sales won't hurt the tech giant too much; Microsoft should make back all its revenue when its latest OS, Windows 7, premieres around 2010. (Read more Microsoft stories.)

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