Fox News Still Loves Beck, Even If Advertisers Don't

Beck gives 'terrific kickoff' to Fox News evening shows
By Jane Yager,  Newser Staff
Posted May 5, 2010 5:45 AM CDT
Murdoch Loves Glenn Beck, Despite Ad Boycott
T.V. host Glenn Beck addresses the Conservative Political Action Conference (CPAC) in Washington on Saturday Feb. 20, 2010.   (AP Photo/Jose Luis Magana)

Glenn Beck may be scaring away advertisers, but Rupert Murdoch still thinks the controversial personality gives a "terrific kickoff" to the Fox News evening lineup. That's what Murdoch said when asked how long Fox News would subsidize Beck's show, which has been losing advertisers since Beck said last year that President Obama hates white people. "It's not subsidizing the show at all," Murdoch retorted, the LA Times reports.

Indeed, in April Beck handily beat MSNBC and CNN in his time period with an average of 2.1 million viewers, though that's down 30% from January.
(More Glenn Beck stories.)

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