X

Brits Bellow Over 'Racist' White Bull Ad

By Mary Papenfuss,  Newser Staff
Posted May 13, 2009 7:22 AM CDT
Brits Bellow Over 'Racist' White Bull Ad
A bull loses his black spots to become more "pure" in Cravendale milk ad.   (Cravendale)

(Newser) – A British milk ad showing an angry black-spotted bull "purifying" himself white is racist, consumers are bellowing—charges a UK advertising council has labeled bull. "Viewers were likely to understand that the black-and-white bulls were intended as a metaphor for milk and were unlikely to interpret the purification process as being racist," the council declared. Milk company officials denied the ads were racist.
(Read more racism stories.)

We use cookies. By Clicking "OK" or any content on this site, you agree to allow cookies to be placed. Read more in our privacy policy.
Get the news faster.
Tap to install our app.
X
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.

X