Princess Di Underwear Ad Has Brits in Snit

She's barely dressed ... and why is she playing a cello?
By Evann Gastaldo,  Newser Staff
Posted Sep 2, 2010 8:46 AM CDT
Princess Di Underwear Ad Has Brits in Snit
The Princess of Wales attends a banquet at the president's palace in Yaounde, Cameroon, wearing a blue Catherine Walker dress, March 1990.   (Getty Images)

(Newser) – A lingerie company in China found an odd way to mark the Aug. 31 anniversary of Princess Diana’s death: with an ad showing the beloved Di in a bra and underwear. Jealousy International’s ad for “Diana underwear” (yes, really) uses the tag line, “Feel the romance of British royalty,” and is running on billboards in China. In addition to her skivvies, the young Di—or a lookalike—is shown with … a cello.

story continues below

I “couldn't quite believe what I was seeing,” a British journalist, who saw the ad at an airport in China, tells the Daily Mail. “I thought, surely not, because it was rolling quite quickly. So I waited to check when it came up again and, sure enough, there was an image of Diana.” Click here to see the ad.
(Read more Princess Diana stories.)

We use cookies. By Clicking "OK" or any content on this site, you agree to allow cookies to be placed. Read more in our privacy policy.
Get the news faster.
Tap to install our app.
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.