Bad News, My Little Bronies

Next year's convention will be the last, as fandom has apparently waned

By Newser Editors and Wire Services

Posted Jul 30, 2018 9:10 AM CDT

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Bad News, My Little Bronies — In this June, 30, 2012, file photo, "My Little Pony" cartoon fans, some in costumes, listen to a presentation at BronyCon in Secaucus, NJ. (AP Photo/Mel Evans, File)

The organizers of a convention dedicated to My Little Pony: Friendship Is Magic say next year will be their last, citing declining fandom activity among "bronies." "It's been a wild ride, but all rides end eventually," chairs Sheva Goldberg and Eliana Summers write in a letter, the Baltimore Sun reports. But they plan to go out with a bang rather than let the "fire dwindle into embers": BronyCon 2019 at the Baltimore Convention Center will be the longest yet, running from Aug. 1 to Aug. 4 next year, reports the AP.

BronyCon was born in New York in 2011 to celebrate the animated series, which has attracted a following outside its target demographic of young girls. The convention peaked at 10,000 attendees. Fans call themselves "bronies," a portmanteau of "bro" and "pony," in a nod to the fandom's prominence of adult men.

(Read more bronies stories.)