Gators-Sooners Game Scores 3-D Movie Priemier

Fox Sports launching experimental broadcast in 80 theaters
By Peter Fearon,  Newser Staff
Posted Jan 7, 2009 1:52 AM CST

(Newser) – The Florida-Oklahoma championship game will be broadcast by Fox Sports live in 3D in 80 movie theaters across the US tomorrow in what is being hailed as a breakthrough event. Fans will pay up to $22 to watch the action through plastic 3D glasses. Every sport and network is closely monitoring the event, reports the Wall Street Journal.

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Network executives are unsure how fans will take to 3D broadcasts and watching a game sitting still in a theater—and whether the technologically complex events can be profitable. "You are always going to stick your toe in the water before you jump in over you head," said a Fox Sports executive. At least one fan was excited. "Theater seating would seem stadium-like, and I assume the sound would be appropriate to give you the 'being there' feel," he said.
(Read more NCAA football stories.)

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